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I believe bold brands are built on simple, powerful insights. I transform complex challenges into clear, fundamental consumer truths, creating elegant solutions that resonate and scale. With top agency experience in research and design—including Webby-winning activations—I bring a collaborative, end-to-end approach to every project, making each step meaningful for clients and consumers alike. ​

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My personal logo visualizes my approach to brand design and strategy. Ultimately, in today’s fast-paced digital landscape, I blend my understanding of marketing strategy, product design, fine art, and journalism to give brands a voice that cuts through the noise. 

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CHECK OUT MY RESUME HERE

Journalism

Marketing Strategy

Design

Fine Art

WHERE              STRATEGY

MEETS        

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WEBER SHANDWICK

MARKETING DESIGN INTERN

Earned media ideation for award winning campaigns! 

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WEBER SHANDWICK MARKETING STRATEGY INTERN

Consumer segmentation, influencer risk analysis, and market research.

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SRW AGENCY STRATEGY ANALYST

Digital strategy development, social media performance monitoring, consumer and behavioral trend analysis.  

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REIMAGINING POWERADE

Breaking out in the CPG Drink market through packaging design.

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DASH REWARDS

Increasing consumer retention and ROI through a tiered loyalty program. 

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TIKTOK AI AD ASSISTANT 

Reducing friction between users and paid advertising content by allowing users to ask questions in real-time.

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MCM LOGO AND BRAND DESIGN

Connecting with younger consumers through logo and brand redesign.

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MULTI-PURPOSE COOKING GLOVE

Increasing independence, accessibility, and joy in the kitchen for those with limited mobility. 

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MAGAZINE DESIGN AND STRATEGY

Design for STITCH Magazine, proposed package for WIRED Magazine. 

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SHORT-FORM DOCUMENTARY

"See It To Believe It", highlights the impact of social media on racial rights activism.

ARTISTIC EXPERIENCES BUILT AROUND THE          

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PROFESSIONAL ART EXPERIENCE

I am a sculpting and research assistant, credited in exhibitions internationally. 

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ARTWORK

I am an mixed-media artist who works in painting, photography, and sculpture. 

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